Kivunim

Kivunim is a premier gap year program based in Jerusalem that combines academic study, international travel, cross-cultural dialogue and community service to develop students' identity and global citizenship.

We were honored to work with the Kivunim Institute to update the brand identity and website for its incredible, immersive gap year program. Kivunim aims to develop global citizens who are conscientious, capable, and committed to building a more just and peaceful world…so it was important for us to understand the values of prospective Kivu students, and articulate the many unique aspects of the program.

Our objective was to modernize the look and feel of this 18-year old program, so we studied its history, curriculum and mission, and we spent many hours in conversation with the founder. We crafted compelling new messaging intended to engage high school students & their parents, as well as interested educators and donors; and we selected a series of stunning photographs taken by the students themselves to reflect their experience, and authentically resonate with the target audience.

PROJECT SCOPE
Brand DNA
Messaging
Logo Design
Brand Identity
Website Design
Asset Design

A young man shakes hands with a Buddhist monk dressed in yellow robes during a cultural event, with people in traditional attire in the background.
Interior of an Orthodox Christian church with a painted dome ceiling depicting Jesus Christ with a radiant halo, surrounded by apostles and saints, with a large blue circle containing the word 'KIVU' in orange letters overlaying the view.
A hillside scene with trees, bushes, and a historic stone building in the background. Superimposed text mentions Israel and cultivating a lifelong relationship with the land, people, and State of Israel.
Three smartphones displaying social media posts with images of people and outdoor scenes, including a busy city street, a large group at a rock climbing site, and a nighttime concert.
Two reusable water bottles with the name 'KUMM' written on them, one standing upright and the other lying down.
People working in a farm or garden, planting or harvesting crops.
A young man in a dark blue shirt and jeans sits on rocks and takes a photo with a camera. In the background, the Acropolis of Athens is visible at sunset, with ancient ruins and tall trees.
Two Apple iMac computers displaying the KIVUNIM website, with one showing a beach sunset scene and the other a cityscape with text about Jewish cultural exchange.
Silhouettes of people riding camels on a desert at sunset with a partly cloudy sky.
Group of young people smiling and taking a selfie outdoors near a set of stairs with flags in the background.
Multiple overlapping browser windows on a webpage about KIVUNIM, an international Jewish youth program, featuring images of groups of young people, a sunset, a building with arches, and flags, with text highlighting travel, experience, and dialogue.
Blue round tin with orange text 'KIVU' on the lid, open to reveal the empty interior with a metal pin on the bottom.
Luggage tag with 'WILIN' label attached to gray suitcase, close-up view.

Recent Work

  • new brand identity, website and the design of new brand materials. for Point Quest Group

    Point Quest Group

    →
  • Brochure for Framework Custom Builders featuring images of a scenic outdoor view, residential interior, and team members, with sections about their approach and founders.

    Framework Custom Builders

    →
  • A wedding party posing outdoors on stone steps in front of a historic brick building with large trees and lush greenery around during the day.

    Waveny House

    →
  • Laptop on a black table displaying a webpage titled 'Reimagining What's Possible for Family and Founder-Owned Businesses' from a financial services firm.

    See All Case Studies

    →