Point Quest Group

We were honored to shepherd Point Quest Group through a major rebranding project that included a new brand identity, website and the design of new brand materials. 

Our brand DNA process enabled us to present this organization as the premier provider of special education services—with the three key pillars of business, including comprehensive services and staff for school districts nationwide, non-public school offerings and a growing network of like-minded companies. We were also able to support the company’s recruiting efforts by presenting its unique culture and growth opportunities through testimonials and custom videography. Our work included a new brand identity, compelling new website, custom photography and videography, asset design and messaging.

INDUSTRY
Education

PROJECT SCOPE
Brand DNA
Strategic Positioning
Logo Design and Brand Identity
Website Design
Asset Design

A woman and a man outdoors next to a black fence, both smiling and talking. The woman is wearing a tan cap, a white 'Point Quest Group' t-shirt, and a lanyard. The man has a beard and is also wearing a white t-shirt that appears similar. The background includes trees and a park setting.

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